Business storytelling: Why you need to share your failures and your successes
 

Business storytelling allows you to help yourself, your clients and other business owners. Stories are the perfect vessel for imparting your wisdom and spreading hope. They enable you to share cautionary tales and celebratory ones too. But this can only happen if you get a little...

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Not a fan of the word ‘selling’? Here are 20 alternatives to use instead!
 

Not a fan of the word ‘selling’? You’re not alone! It’s a word that many a heart-based entrepreneur struggles with. And if the word makes you feel yucky, you can pretty much guarantee that the activity of selling is going to take a bit of a negative hit too. 

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33 easy ways to add storytelling into your business
 

As a heart-based entrepreneur, it’s natural that you’ll want to form deep connections with your ideal customers. The better the connection you can make, the more you will build on the know, like and trust elements of business marketing. That’s why you need to add...

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