Why ‘go big or go home’ is rubbish advice to give a small business owner (and what to say instead).
 

As far as business advice goes, ‘go big or go home’ is one of the most rubbish pieces of ‘advice’ you can give a small business owner right now. In fact, I'd go as far as to say that it's downright damaging advice to be giving to others.

Why?

Because it...

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