Why a rags to riches business story is getting a little boring (and what to share instead!)

Stories help connect. But if your story isn’t believable to the listener, they’re going to get bored and switch off. And that’s why rags to riches stories are getting a little boring. The problem is we’re getting inundated with...

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Are niche PLR blogs the right solution for you?

 

As a small business owner, it can be hard to solve the issue of not having enough time to do everything yourself. Blogging, in particular, can be a huge drain on your available time, especially if you want to keep to a consistent blogging...

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Should you use emojis in your business communications?

 

The use of emojis in business communication can be a somewhat controversial subject. Many believe it’s the feminine way to do business, whilst others argue that it’s not professional. Yet, it isn’t that clear cut –...

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Clients are people – not cash cows on your list

 

There’s one thing that many online marketers do, that really gets my back up – they treat their clients as faceless cash cows. You see it in how they generally speak to their audience (or should that be, at their audience!), as well...

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What Is Blogging? Why You Need It & How To Easily Get Started

 

With an estimated 440 million blogs currently in the world, it’s understandable that, if you don’t already have one, you may be asking yourself what is blogging and is it worth my while starting one? However, with so many blogs...

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Why you need a blog on your business website

 

As someone who ghost-writes blogs for a living, one question I’m frequently asked is why a business needs a blog on their website. With so many businesses now using social media as their main form of interaction, it’s understandable...

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